The Technology Tax Nobody Can Agree On
📰 I asked nine AEC tech companies if their software actually frees architects to design, or just moves the tax to a different line item. The answers surprised me.
Clifton Harness
238: Half Your Day Isn't Design
A conversation with industry leaders about how BIM 2.0 tools consume half of architects’ day, the hidden “technology tax,” and strategies to reclaim design time and control software costs.
186: ‘Bringing a Bazooka to a Banana Fight’, with Clifton Harness
A conversation with Clifton Harness about exploring the future of architectural technology, challenging industry norms, and the importance of innovation in architecture. Clifton Harness discusses how professionals must adapt to thrive in a changing AEC landscape.
The Now and Future of Generative Design
I recently hosted a live webinar with Britton Langdon, Chief Strategy Officer at Snaptrude, and Clifton Harness, CEO of TestFit. The discussion covers recent advancements in—and possibly the re-emergence of—useful generative design tools, focusing on early-stage concept design, land use, feasibility, and evolving digital workflows in
132: ‘Breaking All The Rules’, with Clifton Harness
A conversation with Clifton Harness.
048: ‘How it Started; How it’s Going’, with Ian Keough and Clifton Harness
A conversation with Ian Keough and Clifton Harness.
005: 'BIM is a T-Rex', with Clifton Harness
A conversation with Clifton Harness.