163: ‘Confusing Evolution With Innovation’, with Nirva Fereshetian
A conversation with Nirva Fereshetian.
Nirva Fereshetian joins the podcast to talk about the complexities of implementing and managing digital practice within an architecture firm, including the challenges posed by tool fatigue, the importance of understanding business problems, and the intricacies of vetting and adopting new technology.
Our discussion covers the evolving role of technology in architectural practice, the benefits of collaboration between firms within the AEC industry, and the importance of building a continuous learning culture. Nirva also shares insights on integrating technology seamlessly into architectural practices and fostering innovation through effective communication and relationship-building.
Episode links:
- Implementing AEC Technologies: Insights from Industry Leaders (AEC+Tech)
- Nirva on LinkedIn
- Nirva on Twitter/X
- Nirva on Instagram
- CBT Architects website
- CBT on LinkedIn
- CBT on Twitter
- CBT on Instagram
About Nirva Fereshetian:
Nirva Fereshetian is a Principal & Chief Information Officer at CBT Architects, a Boston based award winning design firm providing services nationally and internationally in Architecture, Interior Design & Urban Design. With an undergraduate degree in Architecture and master’s degree in Architecture & Computation from UCLA, her career has been at the intersection of business and technology solving business challenges with the right tools and people. She specializes in leading and managing technology solutions in creative design environments, technology adoption and change management. She is currently responsible for aligning technology strategy to meet primary business objectives. She leads multiple teams within the Digital Practice group, including Design Technology, Business Technology and Computational Design. She is a results driven Technology executive delivering Practice Services (BIM, AR, VR, Automation), Knowledge Services (Collaboration, Corporate Knowledge, Training management) and Business Technology Services (Infrastructure Management, Vendor Relations, Application Deployment). Her experience includes delivery of cost-effective information services, outsourced business models, virtualization, cloud computing, collaborative technologies, and business analytics.
